Expertise to go


Québec’s digital arts are well received abroad – just look at the success of Iregular, a creative content firm founded and led by the visual artist Daniel Iregui.

Born five years ago in the laboratory of the Quartier des spectacles, Iregular designs and programs digital installations all around the world. The team also creates experiential websites, mobile applications, and scenographies and visuals for live shows and festivals. Their clients include digital pioneers like Montréal’s own Moment Factory.

Daniel Iregui describes the firm as working at the intersection of architecture, technology and public art. Their latest creation, Surface and Bottom, was presented in Colombia and Mexico. Other installations of theirs have been a big hit this year in Austria and Denmark. And that’s not counting the team’s near-ubiquitous presence at digital arts events happening on the Montréal scene.

Their next projects in digital animation will focus on bringing immersion, interaction and active public participation into the work. It’s the kind of challenge that drives creative minds to surpass their own limitations.